Mobile DJ'ing
Mobile DJ'ing can be a lot of fun, and every gig is different. Mobile DJ's are in demand.
A lot of people have asked me for advice about becoming a Mobile DJ. There are a lot of special events that require DJ's, and new DJ's recognize that this is a market that will let them get established as a DJ far more quickly than by trying to get a residency in a club. Also, the wider variety of events and parties that a Mobile DJ can work at makes the job more interesting. However, Mobile DJ'ing is also probably the hardest segment of the DJ industry. Hopefully I can give you more background about the pros and cons of becoming a Mobile DJ.
I've packed most of my advice into two videos, to simplify things. We'll look at those first, then I'll add a few more pointers below.
The Mobile Industry & Business Considerations
In the above video, I talk about aspects of the industry that you need to think about, such as types of events, vehicles, licensing, insurance, costs, setting prices, accounting, marketing, contracts, deposits, and competition.
Basic Gear & a Sample Setup
This second video (above) covers an explanation of all the gear that I use in my own Mobile Rig. Not everyone will want the same gear, but I'll give you advice on where you can make changes or substitutions. I also have a full list of my own gear inventory available in PDF format, which I'll link below.
Other Things to Consider
I need to point out something that I forgot to talk about in the video: smoke & fog machines!! I don't usually use them, because they can set off the fire alarm or fire suppression system in a venue! If a client specifically asks for one, I recommend that you have them sign a liability waiver so they take responsibility for any potential costs incurred if the alarm system is triggered. If the venue has a full suppression system based on water or foam, there could be damages to your gear and a bill from the fire department.
As a Mobile DJ, you're going to be playing at a huge variety of events. Some of these potential events will include: weddings, college/university dances, junior high dances, high school dances, proms, class reunions, block parties, street parties, corporate events, business openings, conventions, banquets, fundraisers, singles dances, community hall events, pool parties, house parties, and bar mitzvahs.
Weddings are an animal all of their own. Although the process of setting up gear and playing music isn't much different than most other gigs, there is a HUGE amount of additional prep work that needs to go into a wedding. This is a very important event for your client, and it has to go smoothly. I've made a special page just to cover some of the additional considerations that you need to be aware of before accepting a request to play at a wedding: Wedding DJ'ing
You'll need some form of transportation to move all your heavy speakers and other equipment around. The obvious choices are an enclosed truck or a cargo van. Buying one of those new is very expensive. Leasing is expensive. Buying a used vehicle means you have a higher risk that it will break down on the way to a show.
Licensing is something that should not be overlooked. This process will vary from country to country, but in almost everywhere you are required to register as a professional DJ and pay an annual fee to be legally allowed to perform and/or play pre-recorded music in public.
There are two types of insurance that you should consider. First, liability insurance will protect you in case one of your speakers falls over and crushes someone, or in case your equipment catches on fire and burns down a community hall.
There is lots of paperwork to think about if you're running a Mobile DJ business. You'll need to keep track of revenues and expenses for your accountant. You'll also need to ensure that potential clients sign contracts, to protect yourself. With a signed contract, you'll be able to ask for a deposit up front, and enforce cancellation fees.
As a Mobile DJ, you need to look and act respectable and professional. This means dressing appropriately, being diplomatic with guests of your clients, and staying away from alcohol and drugs before and during your events.
As a mobile DJ, you'll need to be familiar with a huge variety of music. You can't just play the types of music that you enjoy personally. You might be asked to play everything including current hits, classic rock, alternative, indie, country, hip hop, dance, EDM, and golden oldies. You'll need to own a large catalog of popular hits in all these genres, and you'll need to be familiar with all of your music.
Getting the right gear is another challenge. First of all, a professional Mobile DJ rig is fairly expensive. You will probably need to budget approximately ten to twenty thousand dollars (USD) for gear, depending on the types of mixers and CD players and speakers and lights that you choose. Although you want a comprehensive set-up that will fill the needs at 90% of the events that you are booked for, you don't want to over-spend and buy gear that is rarely used. For a big event that requires more speakers than you own, you should just rent extra gear for the weekend. My second video covers the gear that I use in detail, so you can decide what similar equipment might be available in your local market, and what will meet your needs.
Here's a link to download my gear inventory spreadsheet: Gear Inventory PDF
Here are links to a few books that you may find useful:
DJ Sales & Marketing Handbook
The Mobile DJ Handbook
DJ'ing for Dummies